Financial Advisor

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(954) 689-9544

As a retirement planning specialist at Bienenfeld, Lasek & Starr, LLC (BLS), Craig Novek manages and oversees employer-sponsored retirement plans, such as 401(k)s, SIMPLE and SEP plans. Craig is also a Certified Financial Planner™ professional who cultivates his own clientele within the firm. In this capacity, he offers comprehensive financial planning to business owners, individuals and families. Last but not least, Craig plays a role in the firm’s wealth management department, assisting with the implementation and servicing of investments.

Asked about the many hats he wears, Craig says he enjoys each aspect of his job. “I like meeting with people and hearing their stories,” he says, adding, “I’m also analytical and get satisfaction from the numbers side of the business.” The real secret to Craig’s professional satisfaction is that he is always up for a challenge. “I realized early on that our profession is difficult, and I like striving to be the best at something that’s difficult to achieve,” he says.

Craig points to the importance of surrounding oneself with appropriate role models. “BLS brings a team dynamic that typically does not exist in our industry; it’s known for being a great place to work – and these are exactly the people I want to work with!”

A native Floridian, Craig grew up in Cooper City and Weston, FL. He earned his Bachelor’s degree in Finance from the University of Florida, and his MBA from Nova Southeastern University. Craig is active in the Horizons Leadership Program. He is passionate about all sports, and plays tennis, baseball, basketball and golf.

Craig resides in Parkland, Florida with his wife, Megan and daughters Dakota and Mackenzie.